PrimeStyleAI Global Shopping Network · Version 1.1
Privacy & Photo Data Policy
How PrimeStyleAI collects, uses, discloses, retains, and deletes personal information, submitted photos, and image-derived data across the Network.
Effective
Upon publication
Updated
September 25, 2026
Company location
PrimeStyleAI Inc., 1968 S. Coast Hwy #4471, Laguna Beach, CA 92651
This Privacy & Photo Data Policy applies to PrimeStyleAI and MyAIFitting consumer experiences, including shopping, sizing, styling, virtual try-on, Merchant referrals, creator tools, and supplier participation.
Accepting general terms is not blanket consent to photo-based body processing. PrimeStyleAI presents a separate notice and obtains affirmative consent before processing a submitted body photograph for photo-based sizing, body measurement, or persistent image-derived profile functionality.
01
One-time photos and transient landmarks are deleted within 24 hours after successful processing or feature completion.
02
Unsaved virtual try-on images may be retained for up to 30 days; saved data remains until the user deletes it or closes the profile.
03
PrimeStyleAI does not sell, lease, trade, or profit from a covered biometric identifier or template as such.
On this page
1. Information we collect
- Account, contact, profile, preference, support, and consent information.
- Submitted photos, entered measurements, estimated measurements, pose, landmarks, geometry, body-shape representations, sizing profiles, fit feedback, saved looks, and virtual try-on outputs when you choose those features.
- Product interactions, Merchant referrals, attribution signals, device, browser, log, security, approximate-location, cookie, and analytics information.
- Merchant, Creator, Affiliate, and Supplier application, catalog, campaign, performance, fulfillment, payment-administration, and agreement information where applicable.
2. How we use information
- Provide sizing, fit, styling, virtual try-on, saved-profile, product discovery, referral, and participant services.
- Secure the Network, prevent fraud and abuse, troubleshoot features, provide support, communicate, and comply with law.
- Personalize recommendations and improve the Service as disclosed at collection and permitted by law.
- Coordinate Merchant handoffs and transmit authorized product, size, color, quantity, and referral selections to a Merchant where supported.
3. Photos, image-derived data and separate consent
A submitted photo may be processed to estimate body measurements, proportions, pose, garment placement, or other information needed for sizing, fit, styling, or virtual try-on. Depending on applicable law and technology, some image-derived data may be treated as sensitive personal information, a biometric identifier, or biometric information.
Before covered processing, PrimeStyleAI presents a separate affirmative consent that is distinct from general policy acceptance and records the notice version and timestamp. The tools are not intended for facial recognition, identity authentication, surveillance, or inference of unrelated protected traits.
4. Retention and deletion
- One-time body photos not saved to a profile: active processing only, then deletion within 24 hours after successful processing.
- Transient landmarks or geometry not needed for a saved profile: shortest technically feasible period and deletion within 24 hours after feature completion.
- Unsaved virtual try-on images: up to 30 days for delivery, troubleshooting, abuse prevention, and recovery.
- Saved photos, measurements, reusable body-shape representations, and saved try-on images: retained while saved and deleted from active systems as soon as reasonably practicable after deletion or closure and no later than 30 days, subject to narrow legal or security exceptions and any shorter mandatory period.
- Consent records may be kept as long as reasonably necessary to demonstrate lawful consent and compliance, even after underlying photo or body data is deleted.
5. How we disclose information
Information may be disclosed to service providers acting for PrimeStyleAI; participating Merchants as needed for authorized referrals or support; professional advisers; authorities where legally required; and transaction parties in a lawful business transfer.
Private body photos submitted solely for sizing or private virtual try-on are not public user content and are not licensed for public marketing without separate permission. PrimeStyleAI does not require or receive a Shopper's full payment-card number to complete a Merchant merchandise purchase.
6. Cookies, analytics and privacy choices
PrimeStyleAI may use strictly necessary storage, preferences, analytics, security, attribution, and advertising technologies as disclosed through the applicable notice or consent interface.
- Where legally required, available controls include Cookie Settings or Your Privacy Choices and recognition of Global Privacy Control or similar valid universal opt-out signals.
- Browser settings may limit some technologies. Strictly necessary storage may remain active for security, requested features, and remembering privacy choices.
7. Your privacy rights
Depending on your residence and applicable law, you may have rights to know, access, correct, delete, or obtain a portable copy of personal information; opt out of certain sale, sharing, targeted advertising, or profiling; limit certain sensitive-information uses; withdraw consent; and appeal a denied request.
Submit a request to support@primestyleai.com. PrimeStyleAI may verify identity and authority before completing a request and will not discriminate for exercising a protected privacy right.
8. Security, international transfers and contact
PrimeStyleAI uses reasonable administrative, technical, and organizational safeguards appropriate to the nature of the information. No system can guarantee absolute security. International transfers use applicable safeguards where required.
Privacy questions and requests may be sent to support@primestyleai.com or mailed to the company address below.
- PrimeStyleAI Inc., 1968 S. Coast Hwy #4471, Laguna Beach, CA 92651
Contact
Privacy or photo-data request?
Email support@primestyleai.com with the subject PRIVACY REQUEST. Include enough detail to identify the feature and request; do not email a body photograph or payment-card information.
support@primestyleai.com